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Altersbilder

Images of old age and aging
[journal article]

Walter, Hans Jörg

Abstract

The concept of images of aging is discussed from different point of views, e. g. developmental psychology, theories of education, psychoanalysis, and history. By analyzing some examples of advertising, manifest and latent aspects of present images of old age are investigated. Deep hermeneutics as me... view more

The concept of images of aging is discussed from different point of views, e. g. developmental psychology, theories of education, psychoanalysis, and history. By analyzing some examples of advertising, manifest and latent aspects of present images of old age are investigated. Deep hermeneutics as method of interpreting social and cultural phenomena is applied. It is pointed out that more and more juvenile idealizations pervade modern images of old age and aging.... view less


Der Begriff der Altersbilder wird aus unterschiedlichen Perspektiven, unter anderem aus der Perspektive von Entwicklungspsychologie, Erziehungswissenschaften, Psychoanalyse und Geschichte, beleuchtet. Dann werden an Beispielen aus der Werbung manifeste und latente Aspekte gegenwärtiger Altersbilder ... view more

Der Begriff der Altersbilder wird aus unterschiedlichen Perspektiven, unter anderem aus der Perspektive von Entwicklungspsychologie, Erziehungswissenschaften, Psychoanalyse und Geschichte, beleuchtet. Dann werden an Beispielen aus der Werbung manifeste und latente Aspekte gegenwärtiger Altersbilder thematisiert und unter Rückgriff auf die sozialwissenschaftliche Interpretationsmethode der tiefenhermeneutischen Kulturanalyse diskutiert. Aufgezeigt wird dabei unter anderem, wie zunehmend jugendliche Idealisierungen moderne Altersilder kontaminieren.... view less

Keywords
social perception; attitude; stereotype; elderly; advertising; hermeneutics; social change; prejudice; aging

Classification
Advertising, Public Relations
Gerontology

Method
descriptive study

Free Keywords
Aged, 2860 Gerontology, Altersbezogene Vorurteile, 1220 theoretical discussion, images of aging & old age, impact of juvenile idealizations, contributions of developmental psychology & theories of education & psychoanalysis & history, deep hermeneutic interpretion of social & cultural phenomena

Document language
German

Publication Year
2006

Page/Pages
p. 178-192

Journal
Journal für Psychologie, 14 (2006) 2

Status
Published Version; reviewed

Licence
Deposit Licence - No Redistribution, No Modifications


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Based on DSpace, Copyright (c) 2002-2022, DuraSpace. All rights reserved.
 

 

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