The determinants of consumer affection towards sports and athletes

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Metadaten
Author:Caroline A. Päffgen
URN:urn:nbn:de:hbz:992-opus4-8527
Subtitle (English):a cross-cultural study
Publisher:WHU - Otto Beisheim School of Management
Place of publication:Düsseldorf
Referee:Sascha L. Schmidt, Jochen Menges
Document Type:Doctoral Thesis
Language:English
Date of Publication (online):2021/03/09
Year of first Publication:2021
Publishing Institution:WHU - Otto Beisheim School of Management
Granting Institution:WHU - Otto Beisheim School of Management
Date of final exam:2020/02/07
Release Date:2021/03/09
Tag:Kulturvergleich; Sportmanagement
Cross-cultural studies; Sport management
Page Number:141 S.
Institutes:WHU Entrepreneurship and Innovation Group / Chair for Sports and Management
Licence (German):Copyright this PhD thesis