Online Corporate Identities: A multimodal analysis of the communication patterns in the social media marketing posts on #Instagram by three multinational companies

Details

Ressource 1Download: MemoireMIRI-final_Serval.pdf (45910.24 [Ko])
State: Public
Version: After imprimatur
Serval ID
serval:BIB_S_000000023990
Type
A Master's thesis.
Publication sub-type
Master (thesis) (master)
Collection
Publications
Institution
Title
Online Corporate Identities: A multimodal analysis of the communication patterns in the social media marketing posts on #Instagram by three multinational companies
Author(s)
Miri J.
Director(s)
Auer A.
Institution details
Université de Lausanne, Faculté des lettres
Publication state
Accepted
Issued date
2016
Genre
Pluridiscipline
Language
english
Create date
15/08/2016 14:37
Last modification date
20/08/2019 17:32
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